Web design is an essential aspect of modern-day business, and Africa is not left behind in this regard. The continent has witnessed a significant growth in web design in recent years, with many businesses and individuals embracing the trend. However, there are still some differences between web design in Africa and other parts of...

As we head into the final month of 2022, plenty of new ideas and website design trends are still emerging. The evolution throughout the year has been exciting and designed to help website designers and developers create greater engagement and interactivity while pushing the envelope. These trends are no...

Whether you are creating your first website or looking to redo your existing website in Kenya, you will always encounter confusion over how much a website should cost. You may find yourself wondering if to spend thousands of shillings on a website or develop one yourself. To help you understand the costs to expect when designing a...

Beyond competency and checking the box for general effectiveness, I’m talking about work that makes others say, “My hat’s off to you — how did you even think of that, much less actually make it happen?”A culture of controlled experimentation is important to find those types of creative ideas, to be fearless. You have to make time...

Optimize Email Settings Outside Of Main ContentYes, email content is important but it’s meaningless unless people open your email! There are a few things before content itself that you need to think about:Sender name: Often an afterthought, but tailoring your sender name for specific emails can increase open rates.Subject line:...

There are numerous advantages that regular reading offers. There are many benefits to reading, from making you smarter to improve your reading and writing skills! However, if you want to understand what benefits one could reap from developing the habit of reading, then we have enlisted the top 5 benefits...

Make no mistake about it: a recognizable and loved brand is one of the most valuable assets a company owns. As a small business, you may be competing against big brands with devoted customers and unlimited marketing budgets.Your brand is your reputation!In today’s market, a successful brand has to be consistent in communication and...

Whether the site you are about to create is your first web project or just another one, we would highly recommend you to use WordPress.‘Why should I use WordPress’ – you might ask. Well, WordPress is the most used Content Management System (CMS) in the world. We are also using it. Of course, you don’t have to use anything just...

Most companies don’t know the significance their logo will have for their brand. Did you know a logo that’s poorly designed can have a major impact on your brand identity? Your logo is a way to separate you from your competitors so your target audience can identify you among thousands of other brands, so getting the design right is...